On Thursday, a new chapter in home entertainment begins when Sony'sAdam Sandler-Jennifer Anistonromantic comedy Just Go With Itbecomes available for $29.99 on Home Premiere, DirecTV's HD VOD service. Theater owners bitterly oppose the premium VOD service -- supported by Sony, Warner Bros., Universal and Fox -- since it shortens the theatrical window to roughly 60 days. Studios counter that most movies make the majority of their money in the first 4-5 weeks.In advance of the launch of Home Premiere, The Hollywood Reporterbreaks down the issues driving the controversy as well as the mechanics of the new service.
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